For our Strategist Brain series, we heard from our fashion writer Ambar Pardilla, who filled us in on what’s been on her mind ...

Back in July, Salehe Bembury teased an imminent PUMA partnership in an ambiguous Instagram post in which he holds a “TOP SECRET PUMA IDEAS” folder in front of a PUMA-logoed plane. A few weeks ...

New Delhi: Sports brand Puma India has expanded its sporting portfolio by partnering with Indian badminton icon and two-time Olympic medallist PV Sindhu in a multi-year collaboration.

Image Source : SOCIAL Know why Puma rebranded to 'PVMA' on store boards. One of the world's leading sports brands, Puma, has recently rebranded. The company, which has its iconic logo and popular ...

In a bold move that underscores its commitment to sports innovation, PUMA India has rebranded its signage to “PVMA” in honour of its latest collaboration. Here's more on the same. Sindhu’s ...

Heads turned and questions buzzed as "PUMA" suddenly appeared as "PVMA" on billboards across India. This bold rebranding stunt sparked a wave of curiosity and excitement around the global ...

PUMA’s City Till I Die and I’ll Follow You Everywhere pre-match collections, take inspiration from City DNA, with a nod to renowned City moments beloved by fans in Manchester and around the world.

Belmont Hill School (Mass.) defensive end Sampson Onuoha signed his Duke football financial agreement in early December, roughly eight months after he committed to the Blue Devils. ALSO READ ...

Just as Ralph Lauren is the generation-spanning GOAT designer of American fashion, cashmere was the category-spanning GOAT material at this Purple Label presentation. The super soft wool was ...

But for approximately the first four minutes of his postgame press conference, Houston coach Kelvin Sampson lamented the grueling schedule his team has had to play. Tuesday’s game was the ...

He Who Must Not Be Named actually has a name — and it's often pronounced incorrectly. Ralph Fiennes, known for his role as Lord Voldemort in the "Harry Potter" series, set the record straight on ...