The father of market research. Charles Coolidge Parlin was a pioneer of market research in the United States. He was born in ...

Journalist Sarah Jones chronicles the gaps in the nation's health care system and social safety net that were highlighted by ...

As executive orders ban teaching ‘gender ideology’ and ‘critical race theory’ and the Big Five publishers file a joint ...

Researchers at HSE University and the London School of Hygiene and Tropical Medicine have identified 15 key motives that ...

Susanna Hoffs, along with bandmates Vicki and Debbi Peterson, spoke about new book "Eternal Flame," recalling key events in ...

Researchers have demonstrated a new suite of software tools that analyzes student behavior in an educational game in real time and uses that data to assess how well students are developing and making ...

Researchers analyzed human motivation from an evolutionary perspective, identifying 15 key motives that drive behavior.

Milgram found Americans, not just Germans, easily obeyed harmful authority. This revealed universal human vulnerability, not ...

A weekly programme that illuminates the mysteries and challenges the controversies behind the science that's changing our world.

Eric Puchner's new novel, Dream State, was just named the latest Oprah book club pick. It's about a love triangle that tests ...