Apple unveils Apple Intelligence AI platform across devices, driving engagement and future upgrades. Find out why AAPL stock is a Buy.

New CEO John Ternus says you already have your personal AI device. It’s called an iPhone.

You can try the new AI assistant now.

Apple's updated Mac processors target heavy local AI workloads, with on-device AI muscle, scads of unified memory, and architecture changes built to run cutting-edge models on your desk.

Apple is launching a new way to prove that the picture you took isn’t manipulated by AI. A new feature, called “Reference Image,” will arrive with the iPhone 18 Pro lineup later this month and is supposed to use the device’s new camera sensor to “sign every pixel it sees.”

Apple is hosting its "Surprise and Shine" event on Sept. 9 at 10 a.m. PT. Apple has already confirmed that we'll see the newest generation of iPhones, but we're also expecting new AirPods, Apple Watches, and more. You can watch the event live on Apple's website, YouTube, and Apple TV.

Wall Street obsesses over the hyperscalers burning billions on AI infrastructure, but one mega-cap with 2.5 billion active devices keeps getting left out of the conversation, and that oversight may be exactly where the opportunity hides.

The company will pay some iPhone owners to settle a lawsuit, and with a new court order, that will now happen months earlier than expected.