The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

The pre-show will go on and on as the exhibition giant will introduce a “platinum spot” advertising window on July 1 ...

The ‘Mad Men’ and 'The Walking Dead' platform is the latest Hollywood company to sign a pact with the generative AI firm.

Last year, New York-based Runway announced a partnership with Lionsgate, in which Runway will create a new AI model for the ...

AMC Networks (which includes AMC, BBC America, Shudder, Acorn TV, IFC, AMC+ and more) isn’t yet going so far as to say AI ...

You might have to wait a little longer for the show to start next time you're at the movie theater. Traditionally, AMC plays trailers for other films before the start of the show. Now, they're adding ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

AMC Theatres announced it will be adding commercials before movies, in addition to the already lengthy amount of trailers and ...

AMC Theatres will run an additional ad with the already existing pre-movie commercials and movie trailers, reports confirmed.

AMC Entertainment Holdings Inc. has agreed to run more advertising in its theaters, ending its yearslong opposition to ...

Starting July 1, AMC Theatres, the largest cinema chain in the U.S. and Europe, will introduce an additional commercial to ...