International Toy Fair just took place in New York City and sadly, it was closed to the public. Toy industry insider ...

STORY: Toymakers are gathered in New York for an industry trade fair. But while they show off their wares for the months ahead, the firms really have their eyes on Washington. With Donald Trump ...

The plan outlines the company’s strategies through 2027 but offers little clarity on months-long discussions regarding the ...

After a five-year hiatus, the annual International Toy Fair is back in its traditional time slot: the first quarter of the ...

Hasbro took the opportunity to release some new Transformers, this time from the Transformers: Age of the Primes and Void ...

In honor of Toy Fair this weekend, the company unveiled new action figures, Transformers, and other collectible toys for kids ...

A trade show for toys, most of which are made in China, showcased an industry, underneath the fun, rattled by President Trump ...

Spin Master competes with larger peers Mattel and Hasbro, which have deeper pockets for promotional and advertising spend and the resources to negotiate for more shelf space at retailers. Spin ...

Hasbro has revealed a new Star Wars: A New Hope inspired Retro Collection Multipack is on the way exclusively to Target ...

New York Toy Fair 2025 debuted this past weekend and Hasbro had new two Marvel Legends releases up their sleeve for the event ...

Discover Hasbro's thrilling new toys & collaborations at the North American Toy Fair! From Nano-mals to Play-Doh Barbie, ...

Toy Fair 2025 featured no shortage of plush toys, but when it came to scouting out the best *new* collections, Atamas ...