NASCAR is fine with the drop in older viewers, because the numbers also show a massive 32% increase in viewers in the coveted ...

Bookmark this page and come back often as Mexico City race-week essentials -- from entry lists to race results -- are ...

Bienvenidos a México! The NASCAR Cup Series heads to Mexico City this weekend for the first time. Here's the schedule, track ...

NASCAR fans have seen the sport's demographic shift in viewership on Amazon Prime Video as a 'big win' despite losing its older watchers in double digits.

NASCAR’s viewership demographics have shifted since the Charlotte race following the broadcast transition from Fox to Prime Video.

Dale Earnhardt Jr. opened up about the new show featuring stories of his father, Dale Earnhardt Sr., from the 1980 NASCAR Cup ...

Dale Earnhardt Sr.'s latest documentary, Earnhardt, on Prime Video has left viewers with strong emotions of sadness and nostalgia.

L ove it or hate it, Amazon Prime is here to stay for yet another racing weekend, and its rise is impossible to ignore.

American Thunder: NASCAR to Le Mans chronicles the journey of the NASCAR-backed No. 24 Chevrolet as a Garage 56 entry to the ...

Join Jeff Gordon in "American Thunder," the thrilling NASCAR documentary on Prime Video, capturing his Le Mans journey and ...

Jeff Gordon promotes the NASCAR Le Mans documentary "American Thunder" on the TODAY show ahead of its Prime Video debut on ...

It’s an incredibly interesting, and nuanced, look at Dale Earnhardt the race car driver, the man, the friend and the father, ...