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Independent brand and creative agency Curry Nation has added a clutch of new businesses to its portfolio over the past few ...

New D2C brands are skipping flat influencer fees for commission-based affiliate launches. Here's how the model works, and ...

Global AI personalisation adoption hits 92%, but Indian brands lag on data, real-time tech and talent. Here's where the real ...

Why India's 860+ AdTech startups have outpaced marketers' ability to vet them—and what real vendor consolidation will look ...

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Diwali 2026 ad spend data reveals a longer festive runway, a digital-first majority, and heavy category concentration. Here's ...

Marketers adopted AI to move faster, but campaign timelines have grown longer. Here's why approvals, not content, are the ...