Pacey, the new Irish AI company founded by Richard Carr and Evan Greally, has launched a survey to explore how marketing and ...

The Co. Louth-based brewer Fierce Mild is taking on Heineken 0.0 with a new lager and an advertising campaign encouraging ...

Škoda Ireland has unveiled a new campaign centred on a three-metre-long handcrafted tapestry depicting around 50 stories, ...

September signals a return to routine as school runs, packed lunches and busier schedules resume, while college students ...

The Heineken-owed Beamish stout has launched a new campaign built around a limited-edition signet ring that cannot be bought, ...

Sports sponsorships continue to perform strongly for brand visibility and recognition, while music festivals generate particularly high levels of recall, according to new research from the sponsorship ...

CMS Marketing has expanded its creative and social team with the appointment of Orlagh Doherty, Rudy Godfrey and Henry ...

The battle between Ireland’s biggest drinks companies for a larger share of the country’s lucrative live entertainment and sporting events market has intensified, with Heineken Ireland securing the ...

Bonfire has strengthened its senior leadership team with the appointment of Nicola Wielopolski as creative director and ...

Former OMD MD Fiona Field has launched Seventh Wave, a new independent marketing and media consultancy aimed at providing ...

Developed by The Irish Times Group Content Studio, the series taps into Volvo’s “For Life” philosophy and uses the setting of ...

This week marks a milestone for The Irish Marketing Podcast, powered by IMJ and Tinpot Productions, as the show celebrates ...