As Ray-Ban appoints ASAP Rocky as its first global creative director, it signals a growing trend of luxury brands leaning on ...
In the creative sector, discussions about work-life balance often focus on women, while the challenges of working fathers ...
Industry body VoxComm said the rise of this model puts agency-client relationships at risk.
The fandom around gaming and lifestyle brand Razer is the stuff that a marketer’s wildest fantasies are made of. Numerous gamers get tattoos of its three-snake logo—designed by Razer founder and CEO ...
The brand reports that sales of the Bic EZ Reach, designed for hard-to-reach spaces, have achieved a 6.3% increase in dollar share in non-refillable pocket lighter category since the campaign’s ...
According to Shilpen Savani, a partner at law firm Gunnercooke, regulatory frameworks like the Working Time Regulations ...
Google announced plans to partner with additional agencies in the coming months and bring AI Lighthouse to Cannes, with Wong ...
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Like many podcasts, The Delicious Dish takes a cringe-worthy turn when hosts Ana Gasteyer and Molly Shannon ask guest Samuel ...
According to results from a survey conducted by Abbott, 70% of people with diabetes believe stigma is an issue, while 85% of people said they frequently saw their condition as a “punchline” in movies, ...
The popularity of short video platforms globally enables micro dramas to easily penetrate into various markets, including ...
Superfans make up 15% of the US population and contribute disproportionately to music revenue. Not all fans are created equal ...