Zoom surveyed 1,000 webinar attendees in 2026, alongside platform data and 2025 Forrester Event Trends research, to identify ...

For a unified push during the holidays, the retailer is recreating the world of “The Muppet Christmas Carol” and extending ...

Magnite is the supply-side partner for Programmatic Deals and Amazon Ads DVA+, Google Display & Video 360 and Yahoo DSP are ...

Sol, Brita and Hidden Valley marketing that prioritized “intentional but flexible” and “insightful but bite-sized” efforts.

The group wants to build out the internal AI tool’s capabilities in areas including creator marketing, sports and culture.

The collaboration with the popular video game includes creator content, in-game items, packaging and giveaways in support of ...

Actor D’Arcy Carden serves as Chief Giftologist in a new campaign that will be supported by a bigger creator push around ...

Created by the beauty marketer’s in-house entertainment arm, “The e.l.f.ing Magical Sisters” evokes memories of “Charmed” and ...

The acquisition of Creator Authority, a LinkedIn specialist agency, puts the company on track to top $100 million in global ...

The campaign includes Meta and programmatic display ads, in-store signage and a Whole Foods Market activation.

Michelle Chin digs into how the casual dining chain’s marketing is evolving, including through a new partnership with agency ...

Advertisers who added new creative weekly saw a 23% higher return on investment compared to those who only added creative ...