Store sales rose 3% over the festive period, giving the luxury giant renewed confidence versus stalling growth just a year ...
Morrisons claims a continued focus on better prices, loyalty and promotions – the “value triangle” – helped the supermarket ...
Claudine Cheever joins Pinterest from Amazon, while Pinterest’s former CMO Andréa Mallard takes on a new role at Microsoft AI ...
Canva has appointed Meghan Gendelman to the newly-created role of chief marketing officer for B2B, strengthening its ...
From the emergence of “closed platforms” to the need to “re-weight spend”, what are the marketing implications of banning ...
Fred Olsen Cruise Lines used a hybrid AI approach for its latest campaign to create efficiencies without sacrificing its ...
OpenAI will begin testing ads on ChatGPT for some free and paid users on its low-cost subscription tier, designed to allow ...
Dave Stratton, former marketing lead at Sky Sports, is joining live sports platform Dazn as executive vice-president of ...
From age old conundrums to contending with a rapidly changing modern ecosystem, our Future Marketing Leaders lay out the ...
After years of relying on digital performance channels, small and medium-sized businesses are being forced to rethink how ...
Expectations of what brands post on social media are also changing, according to the research. Around two-fifths (37%) of ...
The impact of How Brands Grow is undeniable but while category entry points are an important tool, the social and fitness ...