As anticipation builds for the start of March Madness, adidas debuted a new film that positions competition as a positive ...

From Derbystar to Adidas - the official Bundesliga ball will get a new design from 2026/27 onwards! Adidas have already been ...

From the 2026-27 season onwards, the official matchball for the Bundesliga and second division will come from German athletic ...

And unless retailers were flush with cash going into the pandemic — or had robust online operations to float them before ...

Liverpool and Adidas are to be reunited. The Reds confirmed that the German sportswear giant would take over as kit partner ...

The definition of celebrities expanded over time, and gradually athletes too came into this fold. The post $43.8Bn German ...

The ECHO's Liverpool FC correspondent Paul Gorst takes a closer look at what the new agreement with Adidas means for the club ...

Sophie Cunningham is one of the big names representing Adidas in the WNBA and has revealed that the German brand's line of ...

LIVERPOOL, England (AP) — Premier League leader Liverpool is reuniting with Adidas as its uniform supplier for the first time ...

A state basketball game ended early Friday because ... The fight spilled out onto the court with several players being held back by teammates and coaches. There were several fans that were taken ...

Among the property’s most unusual features are a subterranean basketball court and a museum-style showroom for Brett’s Jordan sneakers, totaling close to 300 pairs. “I’d seen Jordan rooms ...

As of Saturday, March 8, at 10 a.m. ET, the Fear of God Athletics II BASKETBALL shoes are available to order for $180 a pair. These sneakers aren’t just for athletes, either, as Adidas has ...