How a match-winning shot from 19-year-old college basketball player Michael Jordan "changed the world" of sports endorsements ...

Los Angeles Lakers superstar Luka Doncic is one of the best players on the planet, and right now a markdown at Nike is making ...

The Air Jordan shoe, designed by Peter Moore ... managed during his time with the German sportswear company was to sign 18-year-old Bryant to a $5m, five-year deal in 1996, a month before he ...

The new star of figure skating, Ilia Malinin, put on his typically dazzling routine Thursday at the world championships in ...

A Columbia man was charged with two felonies after he allegedly stole several memorabilia items from Mizzou’s football ...

Columbia Falls went 25-4 last softball season, and four of the principals in the Wildkats' heart-stopping repeat as Class A champs have departed: third sacker Haden Peters, pitcher Maddie Moultray, ...

Nike Inc. prioritized a multi-billion-dollar sneaker franchise that helped the world’s largest sportswear company reach its lofty revenue goals. Now that franchise is sputtering.

As Sabrina Ionescu's debut signature shoe was coming out in late 2023, a number of players made it their go-to sneaker for intense NBA competition.

Bubba Watson delves into what he's learned at LIV, Masters regret, parenting and why one popular phrase really bothers him.