How Jordan Brand's "40 Years of Greatness" Campaign Took Flight
Interview with Jordan Brand executives about the development of "40 Years of Greatness" campaign and the company's plans for ...
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A History of Nike and the Brand's Athlete Partnerships
Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...
Michael B. Jordan And David Yurman Host NYC Fete Celebrating The Brand's New Chevron Collection
Ahead of the star-studded dinner, Michael and David Yurman's CCO Evan Yurman shared insights on jewelry and what the pursuit of excellence looks like for them.
The Air Jordan 1 ‘Bred,’ the Most Important Sneaker of All Time, Is Returning This Week
Jordan Brand, for their part, knows what they have with the Bred and they always have. The shoe only comes back around every ...