The idea of taking a fictional crystal meth making duo and turning into a Super Bowl ad may have seemed weird before the advent of Breaking Bad, but pulling together Bryan Cranston (Walter White), ...

Eagles QB Jalen Hurts is wearing a pair of Air Jordan 1 Retro High ’85 OG ‘Bred Banned’ cleats in Super Bowl 59 and Nike ...

At one point during the 2024 NFL season, Jalen Hurts was fined for wearing different-colored cleats during a single game, and ...

Nike has officially released the Air Jordan 39 “Noir” sneakers. The pair is listed on the official brand website for $215.

While most companies save their best commercials for Super Bowl Sunday, Nike got a head start on their big ad. The footwear ...

Nike has officially announced that Air Jordan 1 High OG 'Black Toe' will hit shelves. It's a colorway that marks the history of Air Jordan.

Deion Sanders has always been his own brand, and his choice of sneakers only reinforces that. While some may expect a sports icon of his caliber to be a Jordan ...

The real competitive advantage lies in brand power, which has emerged as the most formidable barrier to entry over product ...

NIKE, Inc. is dominating NBA All-Star Weekend, displaying its dedication to the game with exclusive events, exhibitions and product drops across its ...

After a blockbuster trade, NBA superstar Luka Dončić is officially part of the L.A. Lakers — and he's bringing his signature ...

There are several important days on the sports calendar for the sneaker industry, but nothing can compare to the hype ...

To coincide with the 40th anniversary of the Air Jordan 1 High’s release, Nike and Jordan Brand are running a marketing campaign, giving gamers a peak into the bland and boring world that exists on ...