Michael Jordan might be facing his biggest off-court challenge yet. Nike's recent financial troubles could threaten not only ...

Official photos and release date details for colorways of Jordan Brand Luka 4 and off-shot Luka .77 model designed for ...

In "Air," directed by Ben Affleck, Michael Jordan isn't portrayed on screen. Instead, the focus is on Nike's strategies and ...

Luka Doncic and the Jordan Brand are set to release the LA Lakers star's 4th signature shoe line; the Jordan Luka 4.

Jeanie Buss' emotional Kobe Bryant story fuels Luka Doncic's Lakers $165M extension ... Additionally, Air Jordan's contribution to Nike's revenue dropped from 29% in the 2022 fiscal year to ...

Shortly after landing with the Lakers, Doncic debuted his fourth signature ... Additionally, a visible Nike Zoom Air unit appears for the first time in the Luka signature line.

Dončić initially wore the Jordan Luka 4 in his first game against the Dallas Mavericks. The new model is tailored to support ...

Jordan Brand will release the Doncic inspired Luka 4 and Luka .77 along with a apparel range inspired by the Slovenian star.

Elliott Hill has made his strategy for turning around Nike Inc very clear in his first five months as chief executive officer ...

“To me, the Air Jordan 1 represents more than just a shoe,” former Nike CEO Mark Parker told GQ ... was designed to celebrate that. The Lakers-inspired surface wears away with age to reveal ...