Nike is all set to celebrate the 40th anniversary of the Air Jordan 1 sneakers, which was first launched on April 1, 1985, in a black and red colorway designed by Peter Moore.

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Kevin Durant became just the eight player in NBA history to surpass 30,000 career points Tuesday night. To celebrate the ...

It's cheating a little bit, but there were a trio of ads specifically focused on women playing sports. The best of the bunch ...

“What she did was disgusting,” a male friend spluttered down the phone to me this morning. From his tone, you would have thought Kerr had been caught running an underground dog fighting ring, not just ...

Kendrick Lamar aside, this year's Super Bowl was devoid of any real intrigue as the Kansas City Chiefs capitulated to the Philadelphia Eagles and took a heavy beating. Away from the game, however, ...

Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too ...

Nike’s first big game ad in 27 years and other purpose-driven spots won the night, while ads built on celebrities, humor and politics had an uneven showing.

Super Bowl commercials featured Eugene Levy, Nick Offerman, Jeremy Strong, Billy Crystal, Meg Ryan and Seal ... as a seal!

A dispatch from the American Airlines Center, where the Mavericks showed their faces in Dallas for the first time since ...

The reported Air Jordan 1 Low '85 "Royal" sneakers have been making waves in the global footwear industry. Initially rumored to be scrapped, this highly anticipated release is set to launch in Europe ...

Nike had not released a Super Bowl ad since 1998 until Sunday night. During Super Bowl 59, the sports giant dropped a new commercial, breaking a 27-year Super Bowl ad drought. Nike used Northern ...