Jordan Brand CMO Caitlin Sargent sees the NBA All-Star Game as a key event for building culture and community, and honoring ...

Over the years, the allure of the NBA All-Star Game has diminished slightly. The league has tried a bunch of different quirks ...

Midway through his sixth season in the league, former Michigan Basketball standout Jordan Poole continues to make noise in the NBA. On Wednesday, Poole notched ...

Jordan Brand celebrated its 40th anniversary with a spectacular drone show over the Bay Bridge in San Francisco.

Nike is dropping multiple hyped Jordan 1s in February, but is the sneaker losing its appeal? We break down whether too many releases are killing the hype.

Jordan Brand, for their part, knows what they have with the Bred and they always have. The shoe only comes back around every ...

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Ian Servantes is a Senior News Editor for Footwear News specializing in sneaker coverage. He’s previously reported on ...

One of the most iconic logos in all of footwear is getting memorialized on a new piece of outerwear from Nike, Inc.’s Jordan Brand. Dubbed the Air Jordan Skyline Gore-Tex Jacket, the new jacket is ...

Overall, Nike is a dominating force in the footwear and sports apparel industry. Air Jordan is a significant help to the company's bottom line, as it brought in over $5 billion alone in 2022. However, ...

Shedeur Sanders stayed loyal to his father and his Nike sneakers after turning down an offer to receive some rare Jordan ...

LeBron James' sneaker empire is adding another heavyweight to its legacy with the Nike LeBron 22 “Black Label.” Limited to ...