New Balance added another global talent to its roster in January 2023, when Japanese MLB star Shohei Ohtani joined. After ...

Hill became CEO last year, replacing John Donahoe. But analysts have said the company's turnaround plans could take time to materialize. Nike also made the announcement as celebrity brands make for ...

Citi is just back from a meeting with new Nike CEO Elliott Hill, and feeling unenthused by the CEO's promises for 2026 ...

The event promoted the After Dark Tour, a women’s race series by Nike that features half-marathons in six cities: Sydney, Shanghai, Seoul, Mumbai, Mexico City and Los Angeles. The After Dark Tour half ...

We are at a big of a slow time when it comes to signature tennis shoes. The once super-prominent adidas hasn’t had one since ...

Nike dropped three new soccer cleats last week, spotlighting six international soccer stars in another push into the women's ...

Whether it’s healing in nature with a BIWOC-led hiking club or shaking your booty with Queerchata, there’s a physical ...

Under Armour has recently had problems in both its direct-to-consumer and wholesale businesses. Although annual sales through its direct-to-consumer channels increased to about $2.3 billion in fiscal ...

Having left court on Tuesday in London after being found not guilty, Sam Kerr is about to meet a new set of challenges.

In the first image, the Virginia Beach-born designer is seen sitting on a Louis Vuitton trunk in front of 46 different ... ButterSoft to the Nike Cortez. Structurally, both shoes feature ...

There are a few key moments in football, seen from a sports marketing point of view that has proven really big in taking the game to the next level.