Dynamic pricing in e-commerce: AI strategies to balance revenue with customer trust
As the technology continues to evolve, the key differentiator will be how companies use these tools to create value for both ...
Cultural influence on pricing strategies: How national values shape round, just-below, and precise price tags
It is well known that culture influences consumer behavior, but the impact of culture on pricing is less studied. One way ...
How AI-Powered Personalization is Revolutionizing E-Commerce with Tailored Shopping Experiences and Dynamic Pricing
By the end of 2025, e-commerce will have totally turned around with the use of AI. First in the line of these changes is ...
How Retailers Are Combating Tariffs and Inflation With AI-Driven Pricing Strategies
As the U.S. imposes new tariffs, retailers turn to Invent.ai’s dynamic pricing solutions to preserve margins and optimize ...
Gartner Exclusive: Develop Pricing for Asset-Based Services That Reflects Customer Value
In this TechRepublic exclusive, Gartner analyst Katie Gove discusses how tech services leaders should prioritize assets and ...
Retail TouchPoints11dOpinion
How Retailers Can Protect Margins and Customer Trust with Dynamic Pricing
Dynamic pricing - a strategy that adjusts prices based on demand, competition and other market factors in real time - is ...
Forbes24d
Google’s Workspace Pricing Strategy For AI Adoption
As AI becomes more integral to SaaS offerings, we can expect continued innovation in pricing strategies to reflect the — arguably unique — value propositions of AI-powered solutions.
How to convey generative AI product value with outcome-based pricing and messaging
The transition to outcome-based pricing will occur in stages. Many gen AI products and add-ons are already adopting ...