Kith is officially making a name for itself in the world of tennis style. The New York City-based apparel brand reunited with Wilson to create an elevated tennis collection featuring on and off-court ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Boast reentered the tennis space in 2024. Now the Florida-based ...

This year's U.S. Open tennis tournament is showcaseing throwback styles in athletic apparel. Wilson's new collection, inspired by 2003 and worn by many players in the tournament, features a minimalist ...

Tennis apparel is not limited to male tennis players but also caters to youth participants and core tennis players in both upper garments and skirts. Other sports like basketball and cricket also have ...

NEW YORK (AP) — Tennis apparel sponsorship is a big business. It is also one that, among the top players, is dominated by a small group of industry titans. Brands like Nike, Adidas and Asics provide ...

While tennis fans savor the last matches of the U.S. Open, a subset of spectators and TV viewers have watched the year’s final Grand Slam tournament as a source of fashion inspiration they can use to ...