Liverpool have agreed a "multi-year" deal that will see Adidas become the Reds' kit partner from 1 August. The Premier League ...

Liverpool have announced a multi-year kit deal with Adidas that will begin next season, replacing existing manufacturer Nike.

Liverpool and Adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first ...

The agreement will seen the Premier League champions-elect return to wearing adidas for the first time since 2012, after a stint with Nike.

Dedicated fans of Olivia Attwood will have spotted there's one pair of Adidas trainers that have made frequent appearances in ...

Details of the new adidas Liverpool kits – home and away – will be revealed via club and adidas channels and available to purchase from August 1, 2025.

And it wasn't just the guestlist where featured some A-listers as the show itself saw Lila Moss, Kate's daughter, walk on the ...

Sport & Entertainment partnerships that are changing the game in advertising. The world of advertising is constantly shifting, and right now, the most exciting campaigns are coming from the most ...

TV presenter and Love Island star Olivia Attwood has been spotted wearing the same pair of Adidas trainers that are praised ...

ADIDAS and the Mercedes-AMG Petronas F1 Team presented their first collection, said to be “designed around shared principles of performance and excellence,” and meant for athletes and fans. The new ...

While Rohit Sharma and Virat Kohli performed tremendously on field during the ICC Champions Trophy 2025, their success off ...

Lionel Messi may be the star of the show on the pitch for Inter Miami CF, but his wife, Antonela Roccuzzo, is also drawing ...