NBCUniversal and Macy's have extended their agreement to keep the Macy’s Thanksgiving Day Parade on NBCUniversal's platforms ...
Parade will keep marching on with NBCUniversal after the retailer and media giant struck a new 10-year rights extension that ...
NBCUniversal and Macy’s have agreed to renew their partnership with a 10-year programming rights deal through 2034, ...
The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.
Parade and the Macy’s 4th of July Fireworks will continue airing on NBC, Peacock & Telemundo for ten more years.
Macy's said last year's parade reached 31.7 million viewers on NBC and Peacock, an 11 percent increase from 2023.
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Hosted on MSNMacy’s Extends NBCUniversal Deal and Adds New ProgramThe 10-year agreement will expand beyond the Thanksgiving Day Parade and 4th of July Fireworks. The post Macy’s Extends ...
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