Brands are paying millions to air their commercials during Super Bowl 2025. Here's what's behind the cost, and why advertisers say it's worth it.

Last year’s Super Bowl LVIII (58) saw the Kansas City Chiefs face off against the San Fransico 49ers in an inaugural SpongeBob-themed broadcast on Nickelodeon. The “Super Bowl LVIII Live from Bikini ...

For Super Bowl play-by-play broadcasters Jim Nantz, Joe Buck, Al Michaels, game cards or "boards" play a vital part in the ...