Arthur Sadoun responded to the proposed mega-deal in a video to staff, a week after Snoop Dogg declared Publicis the world’s ...
The deal to create the world's biggest ad-agency company reflects a challenged sector and the importance of scale, data, and ...
Opportunistic rivals are likely to pounce for the best clients and talent. Workers are advised to brush up their skillsets in ...
How Omnicom’s plan to acquire IPG may impact media investment, new business and the adoption of alternative currencies.
Analysts agree that independents, which have already started picking up more business, will receive a boon, while overall ...
Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.
Omnicom is acquiring IPG. We unpack the nuances of the proposed deal with ad agency expert Brian Wieser, founder of the ...
Promising to combine two titans’ expertise in media, creative, and digital services, the merger is being touted as a win for ...
The Publicis CEO has hit back and had his say on the merger that stole his agency’s thunder last week.
Omnicom acquiring Interpublic Group to create global ad behemoth, impacting industry landscape with cost savings and client ...
Tis the season. This week, the market paused to absorb the news of an epic US$13bn global merger between two of the big five ...
Proposed merger to create the world's biggest media company. Or have the Frenchies & Poms got plans of their own?