The IPG merger strengthens Omnicom’s media engine, but fast-growing brands show why attention — not inventory — drives ...

Following Omnicom’s acquisition of IPG, which created the world’s largest ad holding company, the industry watched as the former integrated and incorporated the latter’s offerings, talent, staff and ...

Communications agency Porter Novelli has folded into FleishmanHillard brand, making redundant its leaders CEO Rhys Ryan and ...

But this year, everything changed. Announced at the tail end of 2024, the industry spent most of the year holding its breath ...

BofA Securities downgraded Omnicom Group (OMC) to Underperform from Neutral, citing downside risks to organic growth, ...

As agency brands, office spaces and staff begin to consolidate, the merger shifts into execution mode. The key question now ...

On December 16, Thomas Yeh of Morgan Stanley initiated coverage of Omnicom Group (NYSE:OMC) with an Equal Weight rating.

Omnicom unveils the latest version of its ID and analytics tool; there's a new Google Search update in town; and Omnicom ...

The Bank of America questioned assumptions that the combined Omnicom-IPG business can deliver more than 3% annual revenue ...

Omnicom looks undervalued with strong dividend coverage, FCF, and IPG synergies driving EPS upside. See why I rate the OMC ...

A third risk is that legacy IPG assets may need fresh investment. While margins expanded in recent years, BofA said this came despite flat or falling revenue and likely reflected underinvestment. It ...

Omnicom announced the completion of its acquisition of Interpublic Group after the close of markets today. The combination creates the largest ad marketing group in the world. "This is a defining ...