One fairly basic question remains surprisingly difficult to answer: Did the ad reach a real person capable of becoming a ...
Today's guest is Nick Morley, CEO of Lunio, and we sit down to talk about why advertisers should not rely on ad platforms to grade their own homework. We discuss the hidden waste inside performance ...
The irony is difficult to ignore. The industry has become extraordinarily sophisticated at evaluating technology. But we’re ...
The result? A generation of players who grew up gifted but also – as far as one can tell – well rounded, nurtured by a system that might not have been altruistic, but at least recognised a shared long ...