The festive season is already in full swing with brands such as Coca-Cola, Starbucks, McDonald's, Lalamove, and Astro, just to name a few, all unveiling their Chinese New Year campaigns in recent ...

Maybank has unveiled its Chinese New Year film, "Blessings all around", a human-led festive narrative that challenges conventional ideas of prosperity by placing relationships, traditions and shared ...

Following our previous announcement of the first 10 judges for the inaugural Content360 Awards, we’re thrilled to reveal that the judging panel is now complete, rounding out a powerhouse roster of ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Contextually intelligent platform Silverpush is launching its 'Trend Intelligence Platform', a new contextual intelligence ...

Singapore-based integrated communications agency PRecious Communications has appointed industry veteran Ng Chip Keng (pictured) as senior vice president to lead its corporate and financial practice.

KFC Singapore has kicked off Chinese New Year 2026 with a character-led social campaign, anchoring its festive push on Lady Huat, a fiery on-screen mystic designed to turn product consumption into ...

Singapore Airlines has emerged as the strongest brand in Singapore, topping YouGov’s "2026 Best brand rankings" with an overall Index score of 57.6, according to the latest data from YouGov BrandIndex ...

Singapore-based payments platform AXS has launched a new rewards programme, 'AXS Rewards', aimed at incentivising routine bill payments.

When the FIFA World Cup Trophy Tour by Coca-Cola arrived in Malaysia this January, it was never going to be a quiet stopover.

Coca‑Cola has unveiled the first phase of its global campaign for the FIFA World Cup 2026, inviting fans to ride football’s ...

From Singapore to the States, leaders are facing growing consequences for personal misconduct, and social media is amplifying ...