Sydney Sweeney and Labubus are both being "sold" to Gen Z in varying ways and experts share their take on why this generation ...

The Senate used to run on deals involving everything from pipelines to feral cows. Reviving them could be the first step to ...

Bud Light’s comeback plan may hinge on Sydney Sweeney, with a rumored $10M deal to revive sales after its PR nightmare.

American Eagle's response to criticism of Sydney Sweeney's jeans ad represents a cultural shift away from corporate apologies ...

From firing people to promoting jeans, calling for peace deals or the renaming of a sports team, President Donald Trump keeps ...

Sydney Sweeney is hardly seen as a barometer of national economic policy. But maybe she should be. Earlier this week, ...

"American Eagle's denim blitz could jam an outrage cocktail of $5 million more in Sweeney's wallet before Labor Day," one ...

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a ...

Sydney Sweeney can raise a glass to bumper publicity this week - but she may soon be toasting with beer rather than champagne if she signs as the new face of Bud Light.

Trent, who serves in the U.S. Air Force, celebrated his recent promotion to staff sergeant in the 48th Munitions Squadron ...

Sydney Sweeney may be positioned to secure one of the most lucrative celebrity endorsements of the year, with industry speculation suggesting the actress could earn up to $10 milli ...

The Detroit Tigers are predicted to move on from a former Los Angeles Dodgers and New York Yankees prospect in the offseason.