Amazon's return policy is a genius business strategy. Here's why it makes billions. #Amazon #alibaba
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Amazon's return policy is a genius business strategy. Here's why it makes billions. #Amazon #alibaba
Why does Amazon make returns so easy? It seems like every refund costs the company money—but there's a hidden business strategy behind it. By making returns simple, Amazon reduces the risk of shopping online, builds customer trust, and encourages repeat purchases. Sometimes losing money on one order helps generate billions in future sales. If ...
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