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This is one of the worst rebrands of all-time. In 2010, Gap introduced a new logo that featured a small blue box placed above the 'p' in an attempt to modernize its image. There was a massive public outcry over the sudden change, and they reverted back to their original logo within a week. #branding #webdesign #design #designertom #rebranding
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This is one of the worst rebrands of all-time. In 2010, Gap introduced …
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For almost 50 years, Gap’s iconic logo has represented their heritage. To celebrate a special new collection showcasing the evolution of the Gap logo, they brought together a cast of the world’s leading culture remixers. Go inside the campaign. http://bit.ly/2E827f0 | Gap Inc.
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